Toyota of Manhattan Supports Breast Cancer Awareness

During the month of October (Breast Cancer Awareness Month) Toyota of Manhattan collected donations from their customers, employees, fans and friends. The total donations collected was $550 and then Toyota of Manhattan matched the amount to make a total of $1,200. We donated the amount to the Greater New York City Affiliate of Susan G. Komen for the Cure. On Thursday, December 15, 2011 Tierre Simpson , Development Coordinator at the Greater New York City Affiliate of Susan G. Komen for the Cure, stopped by Toyota of Manhattan to accept the total donation and say a few words.

Jason Schroeck; Social Media & Web Manager, Toyota of Manhattan, Tierre Simpson; Development Coordinator, Greater New York City Affiliate of Susan G. Komen for the Cure, Steve Kritikos; GM, Toyota of Manhattan, Kristine; Motor Vehicle, Toyota of Manhattan, Chris Mignano; GSM, Toyota of Manhattan, Vicki Reina, Office Manager, Toyota of Manhattan — at Toyota of Manhattan, 645 11th Avenue, New York, NY 10036

Dov Hikind with Bay Ridge Toyota & Toyota of Manhattan Bring Holiday Joy To Wheelchair Bound Boy

(L-R) Mekimi Chairman of the Board Chesky Kauftheil; Assemblyman Dov Hikind (D-Brooklyn); Mike Ianelli, General Manager, Bay Ridge Toyota; Joe Ciaccia, Social Media & Web Manager, Bay Ridge Toyota; Steve Kritikos, General Manager, Toyota of Manhattan; Jason Schroeck, Social Media & Web Manager, Toyota of Manhattan

Mike Ianelli; GM, Bay Ridge Toyota and Steve Kritikos; GM, Toyota of Manhattan hands over the key to Mr. Pinter

As previously posted here, Assemblyman Dov Hikind (D-Brooklyn) has teamed up with Bay Ridge Toyota and Toyota of Manhattan to present a 2012 Toyota Sienna Mobility Edition van valued at close to $50,000 to the family of 12-year-old Alter Pinter. Alter’s legs were amputated last year after he nearly lost his battle with a vicious case of swine flu which raged through his entire body and spread to his legs. He has been confined to a wheelchair ever since. Click HERE to read the full press release.

We hope that we were able to make this family’s life a little easier. It is unimaginable to even try to understand what this young boy and his family has gone through. To be able to bring a smile to Alter and his family’s faces, and help getting in and out of the vehicle and traveling that much easier is wonderful.

Here is some video from the ceremony that took place in a courtyard outside Mekimi’s office on December 12, 2011.

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Boy’s Family to Receive Handicapped-Accessible Vehicle from Toyota of Manhattan & Bay Ridge Toyota

The holiday season is upon us and this is the time that we were taught as children, that we should do a selfless deed. I remember as a child shoveling snow from my elderly neighbor’s walkway and stairs, and then being offered money in return for my kindness.  I still remember the look on their faces as I said “thank you for the offer, but I cannot accept your money” I gave them a hug and walked away. To this day, I can still recall the proud, amazing feeling I was left with in my heart after helping that elderly couple with no expectation of anything in return. From that day on, it became a regular part of my life, to assist them in any way that I could. Unfortunately, years passed, and so did they. What I wouldn’t give to be able to give myself to someone who really needs a service like that again. A couple of hour’s out of my life, a feeling like no other.

 As we get older we seem to lose sight of the little things that we can do on a daily basis, to help make someone else’s life a little easier.  I understand that these days, with the condition of the economy, most of us are not in the position to make a large financial gift to someone in need. I also understand that it’s hard enough to find the time to get 6 hours of sleep, let alone 8 on a daily basis. Forget about finding the time to walk down to your local soup kitchen and offer your services. It’s not that we don’t want to, we just can’t figure out how to.  We can however start off small. How about something as simple as smiling at someone when you pass them on the street, or lend an ear to a co-worker when they look down in the dumps. Maybe you can give up your seat on the bus to that person that looks a little more tired than you feel, or maybe you can help a neighbor shovel their walkway. You never know, it could make a world of difference to them. Maybe it will change their day; maybe it’ll change their lives. Hey, maybe it’ll change yours…

NEWS FROM ASSEMBLYMAN DOV HIKIND

December 7, 2011
For Immediate Release

Contacts:
Allison Witty (Hikind) |  718-853-9616 |917-685-6787

Joe Ciaccia (Bay Ridge Toyota) | 347-415-9497

Jason Schroeck (Toyota of Manhattan) | 908-644-6801

HIKIND & TOYOTA TEAM UP TO BRING HOLIDAY CHEER TO WHEELCHAIR-BOUND BROOKLYN BOY:

BOY’S FAMILY TO RECEIVE HANDICAPPED-ACCESSIBLE VEHICLE VALUED AT $50K FROM TOYOTA ABSOLUTELY FREE

VAN TO BE PRESENTED TO FAMILY AT DEC. 12 CEREMONY

Just in time for the holiday season, Assemblyman Dov Hikind (D-Brooklyn) has teamed up with Bay Ridge Toyota and Toyota of Manhattan to present a 2012 Toyota Sienna Mobility Edition van valued at close to $50,000 to the family of 12-year-old Alter Pinter. Alter’s legs were amputated last year after he nearly lost his battle with a vicious case of swine flu which raged through his entire body and spread to his legs. He has been confined to a wheelchair ever since.

Hikind and representatives from Toyota will be on hand next Monday at a ceremony to present the vehicle to the Pinter family and to hand over the keys. “It’s easy to become cynical in today’s world,” said Hikind. “What Toyota has done is a shining example of the humanity that can and still does exist in the world. I am awed by their generosity, and am hopeful that other individuals and corporations will follow their example to help improve the quality of life for someone less fortunate. This is about different communities coming together to make a significant difference.”

Echoing Hikind’s sentiments, Jason Schroeck, Social Media and Web Manager for Toyota of Manhattan said, “This is about reaching beyond our community to help others. It’s about the season for giving. But more importantly, it’s about a child and family in need. The families at Bay Ridge Toyota and Toyota of Manhattan hope that through our donation, we can somehow make life a little easier, and bring a smile to the face of such a wonderful little boy and his family in this difficult time of their lives.”

Hikind was initially approached by Mekimi CEO Chesky Kauftheil about the Pinter family. Mekimi (www.mekimi.org), which provides a host of support services to children and young adults who are combating cancer and other life-threatening illnesses, has been working extensively to help the Pinter family. “Mr. Kauftheil said to me, ‘is there anything we can do to help this family get a handicapped-accessible vehicle?’” Hikind recalled. ‘“Right now the only way to get Alter into the family car is to carry him from his wheelchair into the car. It’s very upsetting to him and the whole family.’”

Soon after, Hikind met with the boy and his family to ascertain their exact needs and immediately contacted Mr. John Giuffre of the Bay Ridge Automotive Group to ask for his assistance. “It was a no-brainer for him,” remarked Hikind. “He said he just had to work out the logistics, but that he would have the car ready for the family within three weeks. He was nothing short of remarkable. John is truly the hero of this story.”

“Mekimi is extremely grateful to Assemblyman Hikind and to all the executives at Toyota who helped make getting a handicapped-accessible van for Alter a reality,” said Mr. Kauftheil. “None of this would be possible without the immense generosity and kindness of Bay Ridge Toyota and Toyota of Manhattan. There are no words to express our tremendous gratitude.”

The ceremony will take place on Monday, December 12, at 11 AM in the parking lot adjacent to Mekimi Headquarters at 1463 42nd Street in Borough Park, Brooklyn.

Introducing the ‘Big Apple’ of Our Facebook Eye: Toyota of Manhattan Launches its New Facebook Page

“We wanted to offer our fans choice, value and entertainment to align to their varied Manhattan lifestyles. Representing the big city that we share — its people and its happenings — that’s what drove us to create our new Facebook page,” boasted Toyota of Manhattan General Manager Steve Kritikos.

“Once you ‘like’ us, fans can engage in all sorts of activities: fun, social, community-oriented and cost-savings.”

For example, they can help pick the next Toyota of Manhattan star spokesperson from videos their salespeople post online.

Or, they can vote for a favorite charity from a list of three pre-selected nominees. Toyota of Manhattan will donate $2500 to the one with the most votes. The current contenders are:

1. The Humane Society of New York — helping animals in times of illness, injury of homelessness.

2. Variety, the Children’s Charity — supporting grassroots arts programs to transform the lives of underserved children

3. Nourishing NYC — feeding, educating and advocating nutrition for all NYC residents.

To nominate a future non-profit, please contact SocialMarketing@ToyotaOfManhattan.com for more information. Voting for this quarter ends February 28, 2012.

Fans can also cash in on exclusive online service specials. Or they sign up for Toyota of Manhattan’s VIP discount program to get up to 20% off on all Toyota | Scion parts, accessories and regularly-scheduled maintenance.

And, all visitors can keep updated on events in and around New York City. As the ‘Big Apple’ guide to the Big Apple, Toyota of Manhattan knows their customer base is a varied and fun group.

Everyone is invited to join the newly-redesigned Toyota of Manhattan Facebook community. “We’re looking to create and serve one huge online neighborhood. Come and check us out,” says Kritikos.

To become a fan, visit www.Facebook.com/ToyotaOfManhattan.

You Pick the Charity, We’ll Donate $2,500

Toyota of Manhattan is part of one of the largest family-owned group of automotive dealerships in the United States, who believe firmly in and have never forgotten our roots as a ‘mom and pop’ business. Starting in 1961 with one dealership, the group has now grown over the years to 23 dealerships, Toyota of Manhattan being one of our flagships. With our great success, we would like to give back to the very community that has helped us thrive.

Toyota of Manhattan will be working closely with local charities and foundations. We would love to have your input and participation. We invite you to let us know what causes are important to you, your family, and your friends. Keep in mind, that even if you are not a Toyota of Manhattan customer, we welcome you to contribute. We value your opinions and concerns. If you are committed to, or feel strongly about a certain cause, please contact us. Any funds rose for the foundations and charities by our loyal customers and fans, will be matched in part by Toyota of Manhattan. There will be events and celebrations in the presentation of the contributions that you will be invited to and we would like you to be a part of.

Currently on our Facebook Fan Page, we have 3 wonderful local charities that are being voted on by our customers, staff, fans & friends. Become our fan at Toyota of Manhattan and pick a charity from our list of three. Humane Society of New York, Variety the Children’s Charity of New York or Nourishing NYC. We will donate $2,500 to the one with the most votes by February 28, 2012! Go vote for your favorite cause now!

Toyota Supports Putting Smiles on Little Faces

A gift as simple as a new, unwrapped toy can put a smile on a child’s face this holiday season thanks to your favorite Toyota dealer. In conjunction with the U.S. Marine Corps Reserve Toys for Tots program, Toyota of Manhattan is collecting toys for children who might otherwise go unnoticed this holiday season.

Each holiday season, Toys for Tots unites local communities in a common cause during their annual toy collection and distribution campaign. The goal is to deliver a message of hope to needy youngsters through the delivery of a shiny new toy this holiday season.

Toyota of Manhattan is a Toys for Tots drop-off location once again this year! We have boxes in our Sales Department, Service Department and Parts Department from now until December 20. You can start dropping off your toys for collection NOW! Help us help the needy children in our community by dropping off new, unwrapped toys during November and December!

As a “Thank you” to our customers for bringing in a Toys for Tots donation, we have issued this coupon: